We provide results. 

Action drives reaction.
The right action drives ongoing reactions long after you’ve pulled the lever. 

That’s the concept behind Unchained Reaction.

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About Us

I’ll be honest. “Us” is mostly “me,” Scott Goodwin.
Occasionally, depending on the need, I’ll pull in top-notch design help to bring ideas to life, an engineer to build, or another subject matter expert to ensure the best results.

I’ve got 20+ years of marketing leadership experience across a variety of industries and verticals: 

Retail merchandising, TV production, and direct marketing for starters. Digital product development, including CRM, e-commerce, site builds, social and mobile marketing more recently. I love digital marketing, because the tools and tactics require continual evolution.

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Make things that people love
while doing things that I love.